This report marks the first in a series intended to explore the current state of marketing in the cryptocurrency industry. I’ve selected BEAM as the first in this endeavor due to my …
Author: Kristen Colwell
How Recent SEC Guidelines Impact Cryptocurrency Marketers
The SEC recently released its official statement on the definition of ICOs, highlighting the fact that cryptocurrency tokens are likely securities, and pointing out ramifications for cryptocurrency industry professionals. This post views…
5.5 Cryptocurrency Marketing Myths Busted
Cryptocurrency marketing as a discipline is in its earliest stages. Projects and consumers alike are still figuring the whole “crypto” and “blockchain” thing out, exploring use cases and guessing at long-term success…